Anheuser-Busch is helping keep the webserver room powered up, and sending some lucky fans to Las Vegas in the process.
Over the next couple of weeks, as we approach March Madness, readers will notice at the bottom of some articles here on Buildingthedam.com and other SBNation.com blogs that cover Division I schools (and there is one for almost every BCS conference school, plus others) the invitation you will see at the bottom of this article.
It's an opportunity for a chance to win a trip to Las Vegas, whether you tailgate/celebrate with Bud Light or not (and a lot of people do!), as you can still enter even if you don't choose to use the brand, or even the product (see the fine print).
If you are wondering why you are reading about advertising in this blog, and you're still reading, its because you regularly read this and other SB Nation blogs. The folks at Busch know you will see their message here.
And that a lot of you enjoy more than just the game. Those St. Louis ad execs know that their money will be well spent, reaching a huge audience, and supporting local coverage of the teams that audience loves.
There's two weeks left in the Pac-10 season, with 4 games (3 for some) that will set the seeding for the Pac-10 Tournament, where the winner will go to the big NCAA dance, regardless of their conference finish. Who else goes depends on what happens there too.
With half the conference post-season eligible (USC hangs up their jerseys at the end of the regular season) and within 3 games of each other in the standings, who gets to keep playing in one of the other tournaments, the NIT, CBI, and CBA, is also to be determined.
Will you be watching some of March Madness? Or more accurately, how much will you be watching?
And could you use a trip to Vegas (the Beavers' most recent experiences there not withstanding)?
So "Here We Go!" down the stretch with the Oregon St. basketball program! And just maybe, some lucky Beaver fan could be going back to Vegas!
PLAY THE MARCH TO THE CHAMPIONSHIP GAME AND YOU COULD WIN A TRIP FOR TWO TO LAS VEGAS!
LOOK FOR THE CODE INSIDE SPECIALLY-MARKED PACKAGES 12-PACKS OF BUD LIGHT ENTER CODE AT FACEBOOOK.COM/BUDLIGHT
No Purchase Necessary. Open to U.S. residents (except CA & TX) 21+. For a chance to win a Grand or First Prize, Game Period 1 begins 3PM CST on 2/14 & ends 3PM CDT on 3/18. For a chance to win a First Prize only, Game Period 2 begins 3:00:01PM CDT on 3/18 & ends 3PM CDT on 4/30. To participate, obtain a Code from inside specially-marked packages of Bud Light beer or to request a Code without purchase, visit budlight.com/freecode during a Game Period. Limit one (1) free Code request/day/person or email address. To play, text HOOPS to BEERS (23377) & follow prompts or visit budlight.com/freecode & follow instructions. See Official Rules inside package or at budlight.com/freecode for complete details. Void in CA, TX & where prohibited. Enjoy Responsibly. ©2011 Anheuser-Busch, Inc., Bud Light® Beer, St. Louis, MO